TheProductLed

TheProductLed

TheProductLed will deliver, curate, and demystify PLG straight to your inbox. Learn from personal stories and strategies of being a growth operator.

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Growth TeardownsGrowth Teardowns
From 0 to $1M ARR in 12 months

From 0 to $1M ARR in 12 months

Inside beehiiv's community led growth engine

Drew Teller
Drew Teller
Growth TeardownsGrowth Teardowns
The Product-led Marketing (PLM) Deep-dive Guide

The Product-led Marketing (PLM) Deep-dive Guide

With 50+ examples, discover the critical importance of product-led marketing for scaling growth, and unlock practical strategies on how to execute.

Drew Teller
Drew Teller
Growth GarnishesGrowth Garnishes
Inside My First 60 Days as Director of Growth

Inside My First 60 Days as Director of Growth

Deep dive into my first 60 days 📈 & last moth's PLG Recap 🥇

Drew Teller
Drew Teller
Growth GarnishesGrowth Garnishes
Mapping dual GTM motions in detail to drive MQL and PQL pipeline

Mapping dual GTM motions in detail to drive MQL and PQL pipeline

Cross-functional communication can make you or break you. Last newsletter of 2023 and a big surprise for next year!

Drew Teller
Drew Teller
Growth TeardownsGrowth Teardowns
Softr's social viral acquisition loops leading to 70k in user growth

Softr's social viral acquisition loops leading to 70k in user growth

Why did the no-code developer's computer crash?

Drew Teller
Drew Teller
PLG Recap #27 - July Monthly Edition

PLG Recap #27 - July Monthly Edition

I am dropping a full month of Recaps your way.

Drew Teller
Drew Teller

Archive

Growth TeardownsGrowth Teardowns
Arcade's 4 key growth loops that drive their 10k+ customer growth

Arcade's 4 key growth loops that drive their 10k+ customer growth

Plus, learn how I used Arcade to drive a 70% increase in CTR and a 58% boost in MQL rate

Drew Teller
Drew Teller
Guest PostsGuest Posts
The Power of Signal-Based Selling for PLG Companies

The Power of Signal-Based Selling for PLG Companies

The truth about what most PLG companies get wrong

Alexa Grabell
Alexa Grabell
Guest PostsGuest Posts
How to build the most effective growth operating system

How to build the most effective growth operating system

Setting well defined rituals will help you work more efficiently, communicate effectively, and actually drive growth forward.

Nino Medina
Nino Medina
Guest PostsGuest Posts
How to build the best interactive demo

How to build the best interactive demo

Adding a high-performing interactive demo to your website can lead to a 16% lift in qualified leads

Natalie Marcotullio
Natalie Marcotullio
Growth GarnishesGrowth Garnishes
The Product-led Marketing (PLM) database is now officially open-source

The Product-led Marketing (PLM) database is now officially open-source

Check out over 300+ PLM examples from over 200+ companies

Drew Teller
Drew Teller
Growth GarnishesGrowth Garnishes
I don’t know how computing works at the fundamental level

I don’t know how computing works at the fundamental level

Understanding CPU vs. GPU in AI: Learning compute in 30 minutes

Drew Teller
Drew Teller
Guest PostsGuest Posts
Product Campaigns: The Primary PLS Tactic

Product Campaigns: The Primary PLS Tactic

There are 4 types of product campaigns: Sign up, handraiser, overage, and usage.

Katya Fuentes
Katya Fuentes
Growth GarnishesGrowth Garnishes
The name is...Marketing. Product-led Marketing.

The name is...Marketing. Product-led Marketing.

The first custom GPT4 created for Product-led Marketing (PLM). Here's why I am doubling down on PLM in 2024.

Drew Teller
Drew Teller
Growth GarnishesGrowth Garnishes
Mapping dual GTM motions in detail to drive MQL and PQL pipeline

Mapping dual GTM motions in detail to drive MQL and PQL pipeline

Cross-functional communication can make you or break you. Last newsletter of 2023 and a big surprise for next year!

Drew Teller
Drew Teller
Growth GarnishesGrowth Garnishes
🔥 Product-led Marketing is hitting the PLG mainstream

🔥 Product-led Marketing is hitting the PLG mainstream

How do I know? Here are two exciting resources to help me explain.

Drew Teller
Drew Teller
Growth GarnishesGrowth Garnishes
+1+1
My First 90 Days as Director of Growth

My First 90 Days as Director of Growth

Inside my progress, behind the scenes and a full month of recaps

Drew Teller
Drew Teller
Growth GarnishesGrowth Garnishes
Product-Led Marketing (PLM) requires a rapid change in mindset

Product-Led Marketing (PLM) requires a rapid change in mindset

The future of marketing is Product led - Adopt or drown

Drew Teller
Drew Teller
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